Walkaway Station Museum Brand Identity, Marketing & Promotion
I was contacted by the Walkaway Station Museum to refresh their image, create some marketing material and promotional items to sell as souvenirs. While they had some previous branding in place, it had varied over the years and lacked consistency. I visited the museum with a friend, to take a look at the vintage items showcased and the rich history presented. It was clear that an elegant and classical style was the way to go, with ornate gold and rich navy blue.
I created a promotional flyer, postcards, fridge magnets, tea towels and mugs for the museum, giving them a fresh and consistent brand image. The aerial photograph was supplied courtesy of Warren Duffy. Take a short drive out to Walkaway and visit this fascinating little museum for yourself.